Modcloth

Episode Summary:

Jeremy takes us to Shopify’s second largest store, Modcloth, for his next foray into Shopify Reviews. In this episode you’ll learn how to creatively catalogue your website for better search functionality. How landing pages can guide your customers to buying multiple items from one collection. And why you need to be choosy about what information to put on your collection pages if you want your customers to buy, buy, buy. 

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In this episode you’ll learn:

• Modcloth’s Masterclass: How to creatively catalogue website and think through collections. 
• Thing to steal for your store: Creative landing page to promote different collections. 
• Something to improve: why putting more information on collection pages - can help your customers make the purchase 

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